Natalie Morhous steps up as Chief Executive Officer of RaceTrac

The third-generation leader in the family-owned business previously shared the position with Max McBrayer.

The RaceTrac Board of Directors announced the promotion of Natalie Morhous to Chief Executive Officer of RaceTrac, Inc.

Prior to the announcement, Max McBrayer served as CEO, alongside Morhous, who previously served in the role of President. Since assuming their respective positions in 2019, McBrayer and Morhous have partnered on RaceTrac’s business decisions and strategy development.

Together, they led the company through an unprecedented global pandemic, shifted its growth strategy to expand to new markets and new prototypes, and finalized the firm’s acquisition of Gulf Oil.

“It is an honor to step into the role of CEO for the company my grandfather began nearly 90 years ago. It is with great anticipation that I take on the challenge of serving our nearly 10,500 team members and the nine million guests that visit our stores each week,” said Morhous.

As a third-generation leader in the family-owned business, Morhous has been a TracFanatic since birth. In her 11 years with RaceTrac, she has served as Director of Strategy and Development, Executive Director of Strategy and Solutions, Executive Director of Energy Dispatch, Vice President of Energy Dispatch and most recently as President of RaceTrac Inc.

Prior to joining the company, Natalie worked as a consultant with SRA Touchstone Consulting Group and Acquisition Solutions, Inc.