Zips debuts new mobile app and customer experience platform

Developed by AMP Memberships, the new solution offers customers advanced car wash loyalty and membership services.

Zips Car Wash has launched a new and advanced car wash loyalty and membership platform for customers.

Developed by AMP Memberships, the new solution allows the chain to run company-wide promotions or regional campaigns with a focus on surprising their members and loyal retail customers. Customized fields for every customer make the platform personal and engaging.

“The technology AMP brings to our brand helps improve our customer engagement, and overall provides a more comprehensive approach to our brand marketing strategy,” explains Gene Dinkens, CEO of Zips.

Created by a car wash operator, for car wash operators, AMP Memberships empowers each car wash with its own custom-branded and configured smartphone app. A full suite of tools drive membership growth, retain existing members, and supercharge marketing efforts.

“I’ve seen first-hand how a mobile platform can drive incredible customer engagement and revenue growth for a retail business. As ZIPS explored options to develop a new app, we wanted more than just a piece of software- we were seeking a strategic partnership that allowed us to reach greater heights together,” adds Rebecca Latacz, Chief Marketing Officer at Zips.

Headquartered in Plano, Texas, Zips Car Wash is the largest privately held car wash operator in the United States, operating more than 280 locations across 25 states.